Google Analytics Consulting

Google Analytics 4 (GA4) Setup | Switch to GA4 | Tracking Audit
Google Tag Manager Setup | Google Data Studio | Identify KPIs | Dashboards

The 9 friendly white rabbits are a Google Analytics & Tracking consultancy in Berlin. We help your company with the setup, configuration and analysis of the tracking setup with Google Analytics 4 and other tools as well as offer the evaluation and optimization of the data.

Our services

Google Analytics 4

You want to set up a Google Analytics 4 tracking for your website, webshop or webapp or change an existing GA3 tracking to GA4? You need a special event-, conversion- or e-commerce tracking? We support you.


Which measurement points should you collect to understand the behavior of your users? Which data is critical for your business model? We help you define the key performance indicators (KPI) that are important for your business.

Google Analytics Audit

You have already integrated Google Analytics on your website? We check your configuration for the most common errors and give you tips on how to optimize your tracking.

Tracking concept

In order to benefit from Google Analytics, your tracking needs to be adapted to your company's requirements. We help you identify these requirements, implement them or provide your IT team with an easy-to-understand step-by-step guide.


You want a customized overview of the status of your site than Google Analytics offers you? We can help you to design a dashboard that allows you to see all important values clearly and we are happy to implement it.

Google Data Studio

Google Data Studio is a way to explore your Google Analytics data and create clear reports. We help you to design customized interfaces that help you to get new insights from your data.

Google Tag Manager and Datalayer

With Google Tag Manager you only need one platform to manage all common tracking providers. It also allows you to track special events on your site without having to make any changes to your site. We are happy to help you set up Google Tag Manager or adapt it to new requirements.


To be able to evaluate and optimize marketing measures, user actions on your website must be assigned to the marketing channels. Two things are important here: tracking of campaigns with (UTM) parameters and consideration of multichannel attribution for users with multiple website visits. Here we are happy to support you.

Reporting & Deep Dives

Data alone rarely provides new insights. To get the most out of it, you need to aggregate and process it. Reports and deep dives are the typical tool to accomplish this and to answer concrete questions of your business from your data. Based on your wishes, we will gladly create reports for you so that you can gain insights about your customers as easily as possible.

With over 10 years of experience in tracking & Google Analytics for companies in e-commerce, SaaS, banking, medical, et.c, we can support your business in all aspects of website and app tracking with Google Analytics, from conception to tracking to evaluation and analysis.

During a free initial consultation, we will discuss how we can best help you.

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